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Video  Finder
What Customers Love and Hate
This title is part of the Sales and Service Masterclass Series
Duration: 12 Minutes
USD $275.00
What Customers Love and Hate
Ideal for group training and self-development..with excellent workbook and handouts.

This program provides a wealth of inside information about what customers love, and what they hate. Psychologist Peter Quarry and a panel of sales and service experts discuss how to avoid turning a customer off and how to engage their interest in a product. Viewers are challenged to assess their current methods and style, and apply the principles uncovered by the latest behavioral studies that show why people buy, and why they don't.

Key Learning Points

Learn to engage customers by avoiding what they hate and focusing on what they love:

  • Be punctual and polite
  • Avoid the 'hard-sell' and avoid overpromising/under delivering
  • When doing a cold call - ask permission
  • Use good open questions to explore needs and engage the customer
  • Know your product benefits and link to needs
  • Create value for a product so the deal feels good
Recommended Audiences
  • Sales Staff
  • Service Staff
Distributed in the following format(s)
  • DVD
Available in the following language(s)
  • English
Media Type
 Video Recording
Presentation Style
  • Interview
Melbourne Australia
Filming location
Melbourne Australia
Release year
Copyright owner
Seven Dimensions